IDEAL FINANCIAL, INC.
Independent California Mortgage Broker · CA DRE #01232726 · NMLS #251531
Talk directly to the broker(818) 674-7284
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In their words

What clients say.

Thirty years of California files, one broker, and the same person on the phone from the first call to the closing table. Here is how some of them describe it.

CA DRE-licensed brokerIdeal Financial, Inc. · DRE #01232726 Verify on NMLS Consumer AccessCompany NMLS #251531 · Broker #240317
Independent HUD-approved counselingRequired before any reverse mortgage, plus California’s 7-day period
Thirty years, one brokerThe person who quotes your loan is the person who closes it
Client testimonials

In their own words

We were struggling to get by and not able to enjoy our retirement. Ken carefully explained our options and in the end we did decide to take out a reverse mortgage. As worried as we were about it at the time, we now look back and wish we had done it even sooner.

Benny and Martha M. Torrance, California

Getting a divorce after 40 years of marriage raises a lot of issues, like what will happen to our house and where will I live? Ken’s reverse mortgage solution allowed me to continue living in the house and buy out my husband so we could both move on. It reduced everyone’s stress quite a bit in a very stressful situation. I appreciate everything he did for us. High recommend.

Janice R. Thousand Oaks, California

Simply the best!

And very professional and courteous!

Saved big $$!

Highly recommend!

Sean J. Los Angeles, California

If Ken Adler tells you he can do your loan, it’s as good as done. Kind, resourceful and knowledgeable, Ken worked with a dream staff who brought equal tenacity and stamina to bear upon my application. It took a lot of arduous work, but it got done.

If Ken can’t do your loan, chances are no one can!

Remi O. Berkeley, California

I was referred to Ken by my agent because I’m self-employed (I buy cars at auctions and re-sell) and my income is all over the place. I do OK but banks don’t understand the way I get paid. Ken still got me a great loan even for my tough situation. He’s my go-to guy and I call him from time to time if I have any questions about mortgages.

Jason Y. Los Angeles, California
Kenneth M. Adler, reverse mortgage broker

Written by Kenneth M. Adler

Broker & Owner, Ideal Financial, Inc. · 30 years in California lending · NMLS #240317 · CA DRE #01216608

Published September 7, 2026 · Last reviewed September 7, 2026

Every page on this site is written and maintained by me: the same person who answers the phone, runs your numbers, and handles your file start to finish. No call center, no hand-offs, no lead-selling. More about how I work →

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The rest of the reverse mortgage library

Each page below covers one decision in full, rather than a paragraph of it. Start wherever your question is.

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Fifteen minutes on the phone and you will know what your home and your age actually produce.

  • A call back the same business day, usually within a few hours
  • Real numbers in writing before you commit to anything
  • An honest answer if a reverse mortgage is the wrong tool for you
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Fifteen minutes. Real numbers. Then you decide.

Tell me the scenario and I’ll tell you honestly whether this is the right tool. If it isn’t, you’ll leave the call knowing why, and I’ll point you at whatever is.

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Contact Ken
Talk directly to the broker(818) 674-7284